The course develops the consciousness of Business-to-Business salespeople in increasing either the probability of acquiring a new customer or increasing the level of penetration into an existing customer. The participants will apply the required theories by immediately putting it into practice in a case study from their own daily life.
IN SPITE OF THE DIFFERENCES between the companies, the challenges are very similar in every B2B situation: how can our organisation ensure that we reach and capture the top potential clients that will provide the lifeblood to our company and as soon as we get their business, what are the ways to maximize our presence?
SUCCESSFUL COMPANIES know that it is through the individuals who are working in the customer’s organization. People buy from people. In order to be successful in the long run, we need to know who makes decisions at the client’s company, what are the most important motives of that person, who influences decisions and what are their preferences and last but not least how the people – who are using our products – perceive us and our services. This requires a systematic approach, good and careful planning and a conscious relationship management.
DURING THE COURSE besides the essential theories, the participants are preparing the cases for two of their customers in Develor’s Client Matrix, and the designed strategies they can implement immediately after the course.
By the end of the program participants will be able to plan the actions for a strategically important client and consciously execute that plan through various sales meetings.
- The Principles of Sales
- Consultative Sales Process
- On-the-job coaching
- Account Management consultancy
- Negotiation Skills courses
"At the Hungarian Siemens group a Talent Program has been introduced with the utmost support from the top management.
We have selected Develor Consulting for the implementation of the first phase of the Talent program as a result of an open tendering process.
The first phase of the Talent program was complemented with a Development Center (DC) so that we would have further information - other than the result of the performance appraisal results - for the compilation of the individual developmental plans for our talents. The challenge for us and for Develor Consulting was not only to deliver a high quality DC, but it was also
- to define tasks that would measure their talents according to the global Siemens competence system,
- DC observers would be able to objectively evaluate the talents’ competences based on the noted behavior and the same criteria
- to have as much information as possible by the end of DC that can be utilized for the individual plans
The course designer group and consultants of Develor Consulting Ltd. provided an excellent system in assessing our talents. Both in the preparatory phase of tasks and in making Siemens competences measurable, and during the DC itself and in giving feedbacks they have been customer oriented, flexible and professional in carrying out their tasks.
They implemented a high quality diagnostics methodology, which provided a result that exceeded our expectations."Gabriella Juhász , Head of HR Functional Center Learning & Development, Talent Acquisition - SIEMENS
"A comprehensive development program of the company Develor Slovakia for the call centre operators had a positive impact on increasing the quality of the provided services and markedly strengthened the selling skills of our operators. The trainings tailored to the needs of our operators reflected concrete experience of trainers of the company Develor Slovakia in the insurance business and the telephone sales and services. We will gladly use their training and coaching services in future, as well."Žaneta Križanová, Director of the Allianz Direct Department - Allianz
"We have started to cooperate with Develor back in 2005. We appreciate their personal approach, willingness and flexibility in organisation of trainings, professionalism and high commitment of trainers, who prepare their trainings based on needs of our company and employees and incorporate practical experience in the contents of trainings.
The implemented trainings included for example the Sales skills of the sales team and customer service, Presentation skills, Time Management and from 2009 Leadership skills trainings together with the Insights personality typology.
Since 2005 Develor has also been developing managerial skills of our shop managers and helping us successfully implement our internal system of trainings of shop assistants in the sales skills (Train The Trainer).
It is a pleasure for us to cooperate with Develor in development of our employees and we are looking forward to their future trainings."Klára Zajacová, HR Manager - Adidas
"On the basis of our now two-year long relationship with Develor, I would describe the company using the following two attributes: professionalism and partnership. Professionalism: well-prepared and credible trainers offering excellent support in arranging various events. Partnership: Joint cooperation in specifying the necessary steps to be taken."Barnabás Kovács, Regional Head of Sales - Wrigley
„During the year 2010 ING Pension funding organized a series of trainings for a part of its employees and agents. Our only partner in this project was Develor Bulgaria. ...
My impressions with Develor are from our joint work on the preparation of the program application documents, setting up training goals, their realization and the finalization of the project. Our initial expectations changed during the process of needs analysis. Our Develor partners extremely skilfully expanded our horizons and managed to mark specific areas where we should focus our efforts. Trainings were focused on practice and diversity of situational modules. They were delivered by three Develor trainers. Except for my excellent impressions by Todor Todorov, I can confirm my colleagues’ high appraisals for the other trainers.
We still discuss the Insights profiles which every participant received even a year after the training. I would like to express my high appraisal for the entire project and for [how they] managed to help us see more clearly our boundaries on specific elements which to put on their right place, and most of all for that today we have the knowledge how to manage our sales and expectations.”Elitsa Zancheva, Sales Manager - ING Pension
Adient arbeitet seit 2016 mit Develor im Rahmen unserer Führungskräftetrainings zusammen. Wir sind sehr zufrieden mit der Kooperation. Besonders schätzen wir Develors Flexibilität Themen mit uns gemeinsam zu entwickeln sowie an unsere Bedürfnisse anzupassen, dies zeigt sich auch in den sehr positiven Teilnehmerevaluationen. Wir freuen uns auf die weitere Zusammenarbeit.Dr. Rabea Haag, Manager Learning and Development EMEA - ADIENT